Smithers Apex is pleased to announce that the 6th edition of their annual Cleaning Products Europe conference is coming to Manchester, UK on 25-27 March 2014.
This year's Cleaning Products Europe conference programme will reflect on this challenge and focus on driving the progress and development of innovative sustainable cleaning, whilst engaging with consumers to encourage sustainable use of cleaning products.
Presenting an integrated approach to working across the value chain, the agenda will engage all industry stakeholders and feature case studies of successful engagement of the cleaning products marketplace, to address household cleaning and I&I cleaning issues throughout the targeted agenda.
The Cleaning Products Europe 2014 conference programme will be shaped and guided by an expert technical advisory board, consisting of representatives from leading companies P&G, Unilever, Ecover, Diversey, DuPont and Huntsman, plus associations UKCPI and ISSA, to ensure that delegates will receive unrivalled insight into current megatrends, technical innovations and industry case studies.
Smithers Apex are recruiting papers from companies in this sector, who would like to present a case study of a disruptive innovation, a successful collaborative partnership or a novel business model to engage and drive sustainable behaviour in the marketplace. If you would like more information, or would like to submit a paper to be reviewed by the advisory board, please contact Hayley Marsden, Conference Producer at Smithers Apex, at email@example.com
More information about the history of the conference and the conference advisory board can found at www.cleaningproductseurope.com